by T.D. McCay, Ph.D.
Couple of interesting encounters lately made us rethink what we are called. Nearly everyone knows our real name is Florida Institute of Technology but that is a long name so usually we just say Florida Tech. Outside of the campus (and often on campus) people say FIT. So what should it be? On a golf course recently someone asked for what the FT on Bill Jurgens’ ball cap stood. When we said Florida Tech he said he never heard of it, where is it. We said over in Melbourne. He then said, “Oh you mean FIT.” We said yeah. Then listening to the FIT, FIT, FIT chant as the crew team was cheered on to a close second place at the Dad Vail Regatta, FIT seemed to have a really nice ring. So I guess we are both Florida Tech and FIT. It would be simpler to have just one “brand” but life is never simple.